The Ghost Spam of Christmas Present
Is your site being haunted by some spammy spirits? Learn more about pestering ghost spam and how to remove it from Google Analtyics.
Interstellar Certified With Bigcommerce, Joins Select Group of Agency Partners
Interstellar is now a certified partner of Bigcommerce, the leading ecommerce platform for fast-growing and mid-market brands. Learn more about our new partnership.
Moz Launches New Content Analytics Tool
Moz released a new analytics and insights tool for content and inbound marketing professionals, Moz Content. Learn more about the features and benefits of this new tool.
Google Expands Their Vocabulary: Better Processing of Complex Search Queries
Google has made improvements to their language processing to understand different types of complex search queries. Learn which types of queries they can now better understand.
What Brands Need to Know About the New Facebook Search
Facebook’s unleashing of all public data creates opportunities for brands to increase visibility and gather insights. Learn how to leverage Facebook Search for your brand.
How to Create CRO Tests for Ecommerce Sites
Want to set up some CRO tests on your ecommerce site? Follow these five essential steps for every CRO test you run.
Understanding Google Analytics Ecommerce Metrics
Confused by the myriad metrics in Google Analytics ecommerce reporting? Here are five key metrics that you should know and evaluate on a frequent basis.
Changing SERPs for Local Businesses
Have you noticed a drop in phone calls or foot traffic to your local business? It may be due to some recent changes to local search results. Learn how 3 recent Google changes might be affecting you.
The Reality of Perception in Digital Marketing
Never before has “perception is reality” been more true than in today’s self-serve, consumer-driven, socially-influenced market. How are you dealing with the reality of perception?
New AdWords Features for Ecommerce Brands
Looking to increase effectiveness and efficiency of your AdWords campaigns? Check out these three new features for ecommerce advertisers.
What Moz’s New Search Ranking Report Tells Brands and SEOs
The 2015 Moz Search Ranking Factors Report is out, indicating that links and keyword-focused content are still very important. What does this mean for brands and SEOs?
Facebook Search Ads: Will The Social Network Ever Offer Them Again?
Facebook’s interest and ID-based targeting give it a unique advantage, but it lacks the intent found with paid search ads. What if Facebook was about to capture both?
What Google’s Mission Tells Us About the Future of SEO
Google is constantly updating their algorithm, to the frustration of SEOs everywhere. Can you predict what the next changes will be? Take a look at their mission statement for the guidance you need to be successful in the long-term.
Interstellar and Indaba Host Kegs with Legs
Join us, Indaba Group and our RiNo neighbors for a beer on Thursday, July 16 at 5:30 p.m.
Should Your Brand Care About Snapchat?
Snapchat wants to be a legitimate marketing channel. But is it right for everyone? Ask yourself these 5 questions to see if Snapchat is a good fit for your brand.
8 Common SEO Issues on Ecommerce Sites
Ecommerce websites encounter similar issues when optimizing for organic search success. Learn 8 common issues we’ve run into recently, and how you can avoid them.
How to Adhere to New FTC Guidelines for Social Media
The FTC updated their guidelines on social media usage and endorsements for the first time in five years. Learn how you can ensure compliance to these new rules.
Making Sense of Social Commerce: How Do “Buy” Buttons Differ on Social Media Channels
Pinterest and Instagram are the most recent social networks to announce “buy” buttons, creating numerous options for you to participate in social commerce. Which channels are right for your brand?
7 More Quotes from Scientists That Are Also About Digital Marketing
Numerous parallels exist between science and digital marketing. Want proof? Check out these 7 quotes from scientists, that are perfectly fitting for digital philosophies, approaches and campaigns!
What’s Included in Our SEO Audit?
All of our SEO Audits are made up of three key areas–Keywords & Content, Technical Analysis and Site Authority. Learn more about what’s involved and how we use our findings to develop a holistic strategy.