9 Email Marketing Tips for Ecommerce Merchants

Paying enough attention to your most lucrative marketing channel? Email continues to drive high ROI for ecommerce. Learn how to better leverage it for your business.
5 Steps for Getting Started with Influencer Marketing

Need help getting started with influencer marketing? Follow these five steps to help identify, engage with and get great content from influencers.
Which Attribution Model is Right for You?

Which attribution model is right for your business? Learn more about each model, how they assign credit differently, and which one can provide the most valuable insights for you.
Phone Calls: Why They’re Still Important for Businesses and How to Track Them

Don’t think customers today want to call your business? Think again. Phone calls to businesses are actually on the rise. Find out how to track them and learn from them.
How to Prepare for Google’s Mobile-First Index

Google is moving to a mobile-first index in the coming months. What does it mean for your website and how can you start preparing now?
Top 7 Ecommerce Trends in 2017

What’s in store for ecommerce in the new year? We believe these seven things will be the biggest trends in ecommerce digital marketing in 2017.
What Does Google Home Mean for SEO?

Will digital assistants like Google Home make SEO obsolete? Learn more about how Google Home impacts search and six things your business can do now to reach Home users.
Should Facebook Messenger Be Your Only Customer Support Tool?

Facebook wants Messenger to become your one-stop customer communications tool. But is that realistic for your business? Learn about new Messenger features to find out if it makes sense for you.
4 Last-Minute Holiday Tips for Social Media

Looking for last-minute ideas to drive more traffic and sales for Black Friday and Cyber Monday? Here are 4 ways to use social media this holiday season.
Join Us for a Shopify Ecommerce Meetup

Join Interstellar, Shopify and Noticed for an evening of ecommerce advice and networking on November 15, 2016. Learn more and register today. Space is limited, so don’t miss out!
Top 3 Tips for Google Shopping Campaigns

Need help optimizing your Google Shopping campaigns? Here are three of the important things you need to do to increase performance and drive more sales with Google PLAs.
What You Need to Know About Google Penguin 4.0

What is Penguin 4.0 and how did it affect your website? Learn more about the new Google algorithm and what the true impact is for organic search visibility.
Welcoming BackJoy to the Interstellar Universe

We’re excited to announce a recent partnership with BackJoy, a brand on a mission to help people relieve, align and improve back pain and posture. Learn more about this new partnership.
How to Leverage Media Coverage Through Your Digital Channels

How else can you make use of articles written about your brand or products? Here are four ways you can leverage media coverage to build awareness and engagement.
11 Link Building Tactics for Ecommerce Sites

Looking for ways to build links for your ecommerce website? Here are 11 efficient and effective ways to obtain quality links for online merchants.
Helping Identity Guard Protect the Protectors

We’re excited to work with Identity Guard to help bring a new discounted offering and family protection plan to military members, veterans and their families.
How Our Client PLEDGE IT Is Using TDs to Fight Childhood Cancer

We’re pumped to be working with performance-based fundraising company PLEDGE IT on their new Touchdowns Against Cancer campaign to benefit St Jude Childrens Research Hospital. Learn more about the campaign and how Interstellar is involved.
9 Ways to Prepare Your Ecommerce Site for the Holidays

Have you started planning for the holidays yet? No?! What are you waiting for! Getting started now can help reduce stress and allow you to take full advantage of the peak holiday shopping season. Here are 9 things you should be doing now.
Why Video Is Important at Every Stage of the Customer Journey

Video helps ecommerce brands reach, engage and retain customers throughout their purchase journeys. Here’s some proof and some great examples.
7 Ways to Handle Negative Customer Feedback

You can’t get rid of all negative comments about your business, but there are more appropriate ways to respond to prevent further negativity and showcase your top notch customer support to other potential customers. Here are seven of those ways.